Sunday, October 17, 2010

Top 10 at the Weekend Box Office


  • Jackass 3D, the third installment in a feature series about a crew of thrill junkies, crushed forecasts by selling an estimated $50 million in tickets during its opening weekend. Rather impressive considering the film's budget. Even though it was filmed in 3D -- rather than converted in post-production -- the film cost a modest $19 million to make.
  • Industry experts had predicted a $30 million debut for the Paramount Pictures release. If projections hold up when final data are issued on Monday, Jackass 3D will beat 2003's Scary Movie 3 ($48.1 million) to rank as the biggest October opening of all time.
  • All three Jackass films have now opened at #1. The first film released in 2002 opened with $23 million and finished with $64 million. The 2006 sequel led the field with a $29 million opening, and ended up with $73 million. MTV, which originally aired the "Jackass" TV series between 2000 and 2002, and Paramount are units of Viacom Inc.
  • Opening at a distant #2 was Summit Entertainment's Red, a Bruce Willis action drama based on a DC Comics book. It earned $22.5 million, in line with expectations.
  • Overall revenues totaled $133 million, down 4 percent from the same weekend last year. So far this year, domestic revenue is at $8.5 billion, 3.2 percent above 2009's record pace. But adding in higher ticket prices, attendance is down 2.3 percent from 2009.
  • All figures are industry estimates. Final weekend figures will be released on Monday.
  • Reviews of Red, The Social Network, The Town and other movies not in the top 10 can be found by clicking on the Film Reviews archive icon at left.
  • Sources:, Reuters, AP

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